Brand Story of Mimi's Fresh Tees

In the vibrant city of Portland, where individuality and activism thrive, a powerful movement was born in January 2018. Mimi's Fresh Tees emerged not just as a t-shirt company but as a beacon of social justice and women's empowerment. The driving force behind this revolutionary brand is Kamelah, a passionate mother and designer who transformed personal pain into a platform for change.

Kamelah’s journey began with her son’s experiences of systemic racism within the education system. Witnessing the impact of discrimination firsthand, she felt a burning need to address these issues head-on. Determined to create a product that could spark important conversations, Kamelah envisioned a line of t-shirts that would allow people to make bold statements without saying a word.

Each design from Mimi's Fresh Tees carries a powerful message, crafted to bring awareness to social injustices and empower the wearer. The t-shirts are more than just clothing; they are a form of silent protest, a way for individuals to wear their truth and stand against discrimination.

At Mimi's Fresh Tees, every thread is woven with purpose, and every design is a testament to resilience and activism. Our brand is dedicated to amplifying voices, fostering unity, and inspiring change. We believe that through fashion, we can challenge the status quo and create a more just and equitable world.

Join us in wearing your truth and making a statement. Together, we can turn conversations into actions and transform society, one t-shirt at a time.